One of the biggest mistakes that a lot of network marketers make is not making a long enough prospect list, that is, not creating the master list: “100 Names”. By the time most people join the organization, they already know which four people will absolutely join them so that they can sit back and make millions of dollars, right? Wrong!
Make a List of Names
When you join a network marketing or direct selling company, make a master list of at least 100 to 200 names.
You’re thinking, “Oh Sheila, I don’t know that many people.” Believe me, by the age of 18, you know 2,000 people. I say, “Well how many people are on your Facebook list?” “Oh, 400.” Wonderful, there’s your list of 400 people.
You need to have your list prepared, or else you won’t be making prospecting calls. You won’t do presentations, you won’t sign people up, and you won’t be building a team—that means you’re not going to be making any money. It all starts with your prospect list.
How to Guarantee Success
What do you do with those 100 people? You connect with them, ideally one-on-one, and share your opportunity with them.
Connecting in person is ideal, whether in a house or a hotel, a meeting or a presentation. If they’re long distance and you can’t connect with them in person, I recommend using Skype, Google Hangouts, or Zoom. You want a face-to-face encounter so that they can see your excitement. You could do a webinar for your team, which allows you to have a variety of people listening to the opportunity at the same time. Worst case scenario, you can send your prospect a video to see if it piques their interest.
However you do it, you need to expose at least 100 people to your opportunity in that first year.
Don’t Overthink It!
Why do people find it difficult to write that list?
Because they prejudge: “Oh, this person is too old.” “Too young.” “Too rich.” “Too poor.” Don’t prejudge anybody. Everybody needs what you have to offer.
Who doesn’t want to have more money, or more freedom with their time? Who doesn’t want to live the life of their dreams? Who isn’t sick and tired of their job, dreaming every day of firing their boss?
Don’t prejudge when making a Master List. Some of the people you’d disqualify because they’re already super successful may be the most open to the opportunity—and even if they’re not, they might be able to give you a list of people who WOULD be.
I’ll give you an example. On one of my first master list “100 Names” lists, the 100th person was someone I had known in junior high. I had no inkling that she would be interested, but I wrote her name down anyway. About a year later, I thought, “I’m getting to the end of my list! I’m going to call my 100th person!” It turned out that she was super excited to meet with me! We hadn’t connected for years, but we had a great conversation. She wanted to know what I was up to, so I showed it to her; she ended up loving it and joined my group. I had a great time helping her to build her business, and it was great to renew that friendship by having something in common with her.
Another time, I scheduled a presentation at my home with quite a few people, including my up-line, Suzanne. Then a blizzard struck, and the only person who made it was Suzanne! I didn’t want to waste the time I had her there, so I said, “Give me 20 minutes. I will find someone.” I pulled out my master list 100 names list and I made call after call after call. Believe it or not, I did find somebody who was receptive—it was actually the pastor of my church! We went down to his house and showed him the information, and he signed up for my organization the very next day.
If I hadn’t had that list of names handy, I would never had the confidence and the tenacity to call all those people. I would have thought, “Oh now what do I do?” Any my mind would have gone blank. There is power in creating that list of names and making the commitment to work that list.
If one year of part-time work (5-10 consistent hours a week) could make you super successful, wouldn’t you do it?
Make the commitment today to build your business. If you create a list of 100-200 names with whom you can share this opportunity, you’ll be prepared for every eventuality! Don’t pre-judge, don’t be afraid to be bold, and don’t hesitate to call, and you’ll discover just how easy it is to connect! Stay tuned for more network marketing tips!